It’s probably going to take 5-10 years more, but eventually companies will realize that exclusives aren’t worth it for 90% of content and we see streaming look more like the video game console market, with most the content available everywhere and a handful of exclusives per platform.
It’s probably going to take 5-10 years more, but eventually companies will realize that exclusives aren’t worth it for 90% of content and we see streaming look more like the video game console market, with most the content available everywhere and a handful of exclusives per platform.
The problem with that is it would likely require the publishing of watch data, which streamers seem to be hoarding and are unwilling to share.
They’re likely hoarding because it’s not pretty for most shows. It’s likely the same 5 shows that get 90% of view time.